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What web site improvements would keep users coming to your site?

59% want more product information and content
40% would visit a site more often if it loaded faster
 20% would visit a site more often if it featuredd rich media

Source: Jupiter Media Metrix
Optimizing web pages

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Competitive Positioning  Search Engine Marketing  Online Monitoring
Web site evaluation
 
In this section we review web sites identified as the main competitors of Activsupport as well as sites noted for their good placement in search engines.
 
Current status
 
Overall ranking in major search engines

Engine

Presence

Top 10

Top 20

Pages indexed

Google

43

Yahoo Directory

 

Directory

Yahoo Web Pages

58

Open Directory

0

Overture

2

Lycos

52

AOL

2

MSN

3

DirectHit

1

HotBot

2

Excite

1

Looksmart

Directory

AltaVista

2

 

Keywords ranking

Keywords Phrase

Presence

Top 10

Top 20

Microsoft Access consulting

Network consultants

 

Network consulting

VPN FAQ

Microsoft exchange recovery

Microsoft exchange recovery tool

 
Current popularity
 

Activsupport will evaluate current traffic on your web site and define traffic goals based on available traffic data, business and competition parameters. Areas to assess:

Current Traffic


 
Overall presence in directories and business sites
Online Resources Presence

Local Directories

Business Directories

 

Yellow Pages

Partners sites


 
Inbound links
Online Resources Presence Links

Total

93

AltaVista

 

21

HotBot

20

Fast

20

Google

20


 
Overall presence of known competitors
Online Resources Presence

Forte Systems

Sausalito Networking

 

JT consulting

Web Marin

E Squared

 
Web site structure
 
Overall presence of known competitors
Areas inspected Status

Information Architecture

OK

Page redirections

OK

Use of frames

OK

Use of scripts

OK

Dynamic content

OK

Rich Media OK
 
Web site content
 
Activsupport will review your current web site content and recommend improvements whenever appropriate, including:
 
Use of appropriate tags: meta-tags, titles, headings
Areas inspected Status

Meta-tags

Page Titles

Headings


 
Content redundancy and relevance

Keyword Phrases

Redundancy

Relevance

Microsoft Access consulting

Network consultants

 

Network consulting

VPN FAQ

Microsoft exchange recovery

Microsoft exchange recovery tool

 
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